At Guep, privacy is one of our fundamental values. We designed Guep products to protect your privacy and give you control over your information.

Privacy Policy

Privacy At Guep, privacy is one of our fundamental values. We designed Guep products to protect your privacy and give you control over your information. Privacy Policy GUEP values ​​the privacy of its customers, partners and other stakeholders that interact with us and establishes, in this document, this Privacy and Data Protection Policy, guided by the legal principles provided for in the Federal Constitution and Law No. 12,965 / 14, to inform the general rules of privacy and treatment of personal data that it collects and treats in strict respect and compliance with those regulations. Through this document, GUEP is committed to adopting best practices in the field of security and protection of personal data, as well as adopting measures capable of protecting the data that is made available by all those who relate to us.

Read this Privacy Policy carefully because, when accessing any of the sites under the control of GUEP SOLUÇÕES CORPORATIVAS S / A. By making your personal data available to us, knowledge and acceptance of the conditions herein are implied. Thus, you authorize the collection, use and disclosure of the same in accordance with the rules defined here. GUEP reserves the right, at any time, and without prior notice, to make adjustments and changes to this Privacy Policy, these changes being duly published on the GUEP websites.

When and how do we collect your information?
GUEP sites, including this domain,, collect information about users in two ways: while browsing the sites (for example, to find out how many people have entered our pages, which pages are most visited and how much time was spent on each one) and through a registration form filled out by the user himself, such as when he signs up to learn more about our products and services or to receive updates published on our Blog. We use this information to constantly improve the experience of our users when generating and publishing relevant content on our website, as well as to convey information about products and services that are of interest to these users. We ensure that we do not, under any circumstances, provide your personal information to third parties without your authorization and do not disclose information that can identify users. You can register at any time to receive updates of our content, so we will provide you with a more personalized experience and according to your interests, by subscribing to our blog, for example. Through this registration you explicitly authorize us to use this personal data so that we can send you messages with updates on the content of our blog, newsletters, ebooks, invitations to events, Webinars, launches and updates of GUEP products, among others. These data are stored in a safe environment, protected by personal and non-transferable passwords, and only GUEP’s marketing professionals have access to this information only for the execution of the activities described here. If you choose to stop receiving these emails, you can unsubscribe at any time using the unsubscribe link present at the end of all emails sent by GUEP. Note: These privacy rules apply only to sites managed by GUEP. They do not apply to third party websites that we indicate through links in our content. You must inquire about the policy of each of these sites before providing any information.

GUEP collects personal information in the following ways:
● When providing services to our customers, which includes access to services and software in the cloud; when providing consultancy services and implementing technological solutions developed by GUEP or partners;
● When you register by filling in the forms available on our websites, solutions or applications;
● When you attend an event organized by GUEP or with our participation, such as market fairs, conventions, workshops, training and others. You can provide this information directly or it can be provided to GUEP by the organizer of the event or workshop;
● When you interact with our channels on social media;
● When you apply to work at GUEP, in which case, you will be able to provide this information directly (through an online recruitment portal, career site or by mail);
● By indication of commercial partners or public sources.

What information do we collect?
On our website, the information we collect from users includes personal information such as their name, e-mail address, mailing address, telephone and cell phone, date of birth, position, area of ​​activity and company in which they work so that we can provide our users a personalized experience in accessing the content published by GUEP. By providing this information, you automatically give us explicit authorization so that we can make business contacts with you, offering you invitations to events, product demonstrations, Webinars and offers of GUEP products or services of GUEP partners, among others.

Social media
You will be able to interact with GUEP through our channels on social media networks or resources such as plug-ins or applications that work seamlessly with these social media networks. When interacting with our social media channels, plug-ins or other applications, this information may be made public on the internet, depending on your personal privacy settings. You must and can control any information you share through the privacy settings available on these social media platforms. To adjust your privacy settings on these platforms, find out how these social media services process your personally identifiable information. GUEP is not responsible for the use of your data in these circumstances. Consult the respective pages, guides and help manuals on privacy and terms of use.

How long do we retain your personal information?
We may retain your personal information for a period of time that is linked to the purpose for which it was obtained and its nature, as described in ‘When and how do we collect your information?’. This information may be stored indefinitely in order to obtain a faithful record of the provision of services or history of use of GUEP products, in case of any complaints or disputes, or until you request that we can no longer use this information, the client can, at any term and term, communicate to GUEP his desire to no longer receive the information, updates and content made available by the company. For example: when asking to unsubscribe from a mailing list of news, or updates from the GUEP Blog.

In addition, GUEP retains all data provided, including Personal Data, as long as the User registration is active and as necessary to achieve its services.

Finally, GUEP may maintain your Personal Data after receiving your exclusion request if it is necessary to comply with legal obligations, resolve disputes, maintain security, prevent fraud and abuse and ensure compliance with contracts. IMPORTANT: Under legal terms, GUEP may be required to provide users’ personal data to Brazilian government or judicial authorities (i) if we are required to do so by law, court process, statute, rule, regulation or professional rule, or to respond to a subpoena, search warrant or other legal request, (ii) in response to law enforcement authorities or other official government requests, (iii) in connection with an investigation of suspected or actual illegal activity.

What security measures does GUEP adopt to protect information?
GUEP adopts physical, logical and administrative rules and security measures to protect your personal information against its dissemination, loss, misuse, alteration, treatment or unauthorized access or destruction, as well as against any other form of unlawful treatment. For example, access to your personal information is protected from unauthorized access or use by using security technologies and procedures, such as encryption and limited access. Only authorized individuals access your personal information and only for the purposes described here, having received specific training and guidance on the measures and commitments assumed here, in order to protect your personal information, and these accesses take place on access platforms controlled by personal and non-transferable access passwords, and all activities have their access logs (records) stored for later analysis, if necessary.

Use of personal data
GUEP, in its activities, may collect and process personal data in order to be able to provide products and services in line with its business, using personal information to analyze and improve the way it provides these services, to contact representatives of its customers or potential customers to offer these products and services. In general, the personal data collected is intended for the management of the commercial relationship with customers, partners and prospects (potential customers) and other stakeholders in order to disseminate content of interest to these stakeholders, the provision of products and services provided by GUEP, the adaptation of services to the needs and interests of the Client, to information actions, marketing, among other purposes. GUEP directly assumes the collection and processing of personal data and it is its own team that plans and executes the activities described here. The data is collected by phone, in writing or through forms on our website, with the user’s consent. As a rule, personal data is collected when the user requests inclusion in one of GUEP’s content distribution lists, when he contracts one of the products or services provided by GUEP and, in this context, personal data is mandatory to supply. Under the terms of the Personal Data Protection Law, the data subject is guaranteed the right to access, update, rectify or delete their personal data at all times, as well as the right to oppose the use of the data provided for marketing purposes, you must send a written request to GUEP SOLUÇÕES CORPORATIVAS S / A, headquartered at Rua Andrade Neves, nº 268, in the city of Santo André, state of São Paulo, SP, Brazil – Postal Code 09175-360, describing the respective request. GUEP, in the scope of its activity, may resort to subcontractors for the provision of certain services, and this provision may imply the access, by these entities, to personal data entrusted to it. Whenever such a situation occurs, GUEP takes appropriate precautions to ensure that the subcontracted entities, which have access to the data, have full conditions and offer guarantees to comply with all the rules and commitments provided herein, including specific contractual clauses for this end.

Use of Cookies
GUEP uses “cookies” on its website. A “cookie” is a file that is stored on each user’s computer when accessing certain Internet pages, allowing to store and retrieve information about a user’s browsing habits from a device to provide a more personalized experience of accessing content, allowing notify pages already visited and for the recognition of this user. The use of “cookies” is a normal practice among Internet websites, and through most browsers the user can allow, block or delete the “cookies” installed on his equipment, by configuring the options. If you block them, it is possible that certain services that use them do not work properly or are not available for use (the parameterization of each browser is different and therefore you should read your browser instructions for more information on operation and control of cookies). However, if you select this setting, it may not be possible to access certain content from the GUEP site or sites. “Cookies” can be session (being deleted when the user leaves the site that generated them) or permanent (remaining on your device until a certain date).

GUEP uses the following session cookies:
1. Strictly necessary cookies are essential for the normal functioning of the website (their deactivation prevents the functioning of some services), being stored and valid only during the active session and not permanently recording any information. 2. Analytical and performance cookies, handled by GUEP, allow quantifying the number of visitors to the website and performing the measurement and statistical analysis of the website in order to improve the supply of content, products or services: • __atuvc and __utma from the Google platform Analytics: are used to record traffic on the website. The information is collected anonymously. 3. Advertising cookies, handled by GUEP in marketing campaigns: • double click_Id which allows better statistical reporting of online campaigns destined for the website. 4. Content sharing cookies via social networks, handled by GUEP or third-party digital tools that allow you to share content or pages on the website through social media platforms: • Addthis_Uid which records the sharing of content via social networks (Facebook, Linkedin, …) 5. The cookies used by GUEP in Brazil respect anonymity and will not be used to collect any personal information. 6. The information stored in the “cookies” mentioned here are used exclusively by GUEP, with the exception of Google Analytics, which is used and maintained by Google for statistical and research analysis purposes.

Legal basis for processing
GUEP only treats Personal Data in situations where it is legally authorized or with the express and unequivocal consent of the User. As described in this Policy, GUEP has legal bases for collecting, producing, receiving, classifying, using, accessing, reproducing, transmitting, distributing, processing, archiving, storing, eliminating, evaluating or controlling information, modifying, communicating, transferring, disseminate or extract data about the User. The legal bases include your consent (collected expressly and unequivocally in the Consent Form), contracts and preliminary contractual procedures (where processing is necessary to sign the contract with the User) and legitimate interests, as long as such processing does not violate your rights and freedoms. Such interests include protecting the User and GUEP from threats, complying with applicable legislation, the regular exercise of rights in judicial, administrative or arbitration proceedings, enabling the conduct or administration of business, including quality control, reports and services offered, managing business transactions and improve business and customer relationships and allowing users to find economic opportunities. The User has the right to deny or withdraw the consent provided to GUEP, when this is the legal basis for processing personal data, and GUEP may terminate the provision of its services to this user in the event of such request. If you have doubts about the legal bases for the collection, treatment and storage of your personal data, contact GUEP and its Data Protection Officer through the e-mail

Right to access and control your personal data
GUEP offers the User several options of what to do with his Personal Data collected, processed and stored, including its deletion and / or correction. The User can: I. Delete data: the User may request the deletion of some of his Personal Data (for example, if they are no longer needed to provide the services to him). II. Change or correct data: the User can edit or request the editing of some of his Personal Data. The User can also request updates, changes or corrections of his data in certain cases, especially if they are incorrect. III. Put objections, limits or restrictions on the use of data: the User may request to stop using all or some of his Personal Data (for example, if we do not have the right to continue using it), or limit our use of such data (for example, if your Personal Data is incorrect or stored illegally), noting that GUEP may treat Personal Data in accordance with the legal bases and its purposes. IV. The User has the right to access or take his data: the User can request a copy of his Personal Data and the data that the User has provided in a legible format in printed form or by electronic means. The User can make the requests listed above by contacting our Data Protection Officer through the e-mail and these requests will be considered in accordance with the applicable laws.

The User can contact the DPO at the following physical address: Av. Andrade Neves, n.º 268, in the city of Santo André, state of São Paulo, SP, 09175-360 or by e-mail dpo @ guep. com the care of Rodnei Roberto Botosso.

Mediation and Election Forum
This policy is subject to the Law of the Federative Republic of Brazil and the District Court of Santo André / S.P., Brazil, it is competent to settle any dispute with respect to it. In the event of an incident with Personal Data, GUEP reserves the right to appoint JUSPRO – Justice Without Process Mediation and Conciliation S / S Ltda. of Santo André / S.P. or the jurisdiction of the nearest district, such as the Mediation Chamber able to settle issues involving Users who hold the data, pursuant to Article 52, §7 of the General Data Protection Law – LGPD.

Updates to this Policy
GUEP may update this Policy from time to time. When you do, you will post the current version on this website and review the version date located at the bottom of this page. GUEP encourages you to periodically review this Policy to be aware of all privacy practices. This Policy was last updated on August 11, 2020